Not to be confused with the late Sean Rowley from the band, Cause And Effect.Sean Rowley is a disc jockey on BBC London 94.9 and BBC Radio Kent.Rowley devised the Guilty Pleasures concept as a slot on his BBC London radio show, to attempt to 'reclaim' songs that are viewed as "slightly shameful to love". His club Guilty Pleasures takes place at KOKO in Camden Town, and has spawned two compilation albums, a Sunday afternoon radio show on BBC London 94.9, and a television show on ITV1 hosted by Fearne Cotton on which established performers will perform cover versions of Guilty Pleasures favourites.He is the man on the cover of the Oasis album (What's the Story) Morning Glory?.